As part of a collaboration between HP and Ricola, Photobook Worldwide was approached to find a creative solution for producing personalised versions of the iconic Ricola tins in Southeast Asia utilising HP SmartStream technologies. Our team leveraged our printing and innovation capabilities to design and manufacture these tins with the ability to showcase different festival themes and designs. The project's primary objective was to create a print-on-demand solution for short production runs, allowing for greater flexibility and scalability.

Utilising HP's SmartStream technology, the production of Ricola tins in Southeast Asia can be revolutionised by Photobook Worldwide. Print-on-demand capabilities can be implemented to produce the tins in small quantities and showcase various themes and designs for different seasons such as Limited Edition collections or International Women's Day collections. A personalised and engaging experience can be created for Ricola customers in the region through this innovative approach. The collaboration between HP and Ricola will be an exciting and meaningful one as this project is brought to life by Photobook Worldwide.

As a unique touch to the project's personalisation aspect, every tin will have its own name personalisation, while the pattern within the logo will be distinct to each individual tin. This bespoke approach ensures that no two tins will be the same, as each design permutation is generated using HP SmartStream's Mosaic module.

To know more about HP SmartStream, check out here.